September 28, 2004 | Vol. 2 No. 18

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Volume 2 - Number 18 | September 28, 2004

TOP STORY: Multihousing Market Posts Strong Second Quarter, Shows Definite Recovery
By Sule Aygoren Carranza
The apartment market could soon escape from the doldrums it’s suffered for the past few years, according to Coldwell Banker Commercial's recently issued Fall 2004 Viewpoint, a report on national market trends and forecasts in the real estate industry.

INSIDER: MacFarlane Partners' Victor B. MacFarlane
By Sule Aygoren Carranza
Over the past few months, San Francisco-based MacFarlane Partners has kicked off a number of projects aimed at significantly enhancing their surroundings. Of course, that’s the objective of every project the company undertakes. One of the largest minority-owned real estate investment management firms in the US, MacFarlane Partners’ business plan is rooted in the concept of “smart growth.”

Freddie Mac Attempts Major Image Overhaul
By Stacey Corso
Freddie Mac is embarking on a significant plan to restore shareholder confidence by implementing a major cultural shift in the way it operates—and the image it projects to the residential mortgage industry. Changes involve meeting with shareholders, quarterly shareholder conference calls and clearer explanation of how regulations affect its earnings. At the crux of this cultural shift: a commitment to improving customer service.

Central Florida Investment Market Shows Strength
By Stacey Corso
A number of positive economic factors made Central Florida’s multifamily sector a hot spot for investors during the first half of 2004. At least that’s according to a mid-year report recently issued by CB Richard Ellis.

Cement Shortage, Other Material Prices Drive Up Construction Costs
By Stacey Corso

Demographic Snapshot: Echo Boomers Provide Niche Opportunity
By Sule Aygoren Carranza

REIT Watch: Multihousing Valuations Have Peaked
By Stacey Corso

Short Takes
By Sule Aygoren Carranza and Stacey Corso

Transactions

Executive Moves